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Jacada Expands into the Nordics and Establishes First Regional Office in Sweden

New contracts and commitment to growing local customer base fuel formation of Jacada Nordic AB

London and Atlanta – February 2, 2010 – Jacada, Inc., a leading provider of customer experience and process optimisation solutions, today announced that it has established a Swedish subsidiary, Jacada Nordic AB, and opened operations in Sweden to support the company's growing portfolio of customers in the region.

Based in Stockholm, the new office will initially provide business and technical expertise to directly support customers in Sweden, including recently announced new client E.ON, the Swedish subsidiary of one of the world's largest gas and power companies. Jacada Nordic AB is also expected to support other potential Nordic customers in the future.

The decision to expand into Sweden reflects Jacada's response to the growing global demand for Jacada solutions, which help organisations improve their customer service offerings and commitment to accelerating its customer and revenue base through global expansion.

"We have been targeting new customers in the Nordic region for several years and decided it was the right time for us to commit resources to this region. It is a natural step for us to increase our presence there to be closer to our customers and provide the highest level of service, and we are delighted to put the final details in place establishing Jacada Nordic AB. We are particularly excited to be in the position to significantly expand our relationship with E.ON," said Guy Tweedale, senior vice president, European operations for Jacada. "We are highly focused on building our customer base and delivery resources in the region, establishing Jacada as a leading player in the call centre customer service space across all industry sectors and establishing a foothold in the Nordic countries."

This news release may contain forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. The words "may," "could," "would," "will," "believe," "anticipate," "estimate," "expect," "intend," "plan," and similar expressions or variations thereof are intended to identify forward-looking statements. Investors are cautioned that any such forward-looking statements are not guarantees of the future performance and involve risks and uncertainties, many of which are beyond the Company's ability to control. Actual results may differ materially from those projected in the forward-looking statements as a result of various factors including the performance and continued acceptance of our products, general economic conditions and other Risk Factors specifically identified in our reports filed with the Securities and Exchange Commission. The Company undertakes no obligation to update or revise any forward-looking statement for events or circumstances after the date on which such statement is made. Jacada is a trademark of Jacada Inc. All other brands or product names are trademarks of their respective owners.

Jacada Contact:
Michelle Norris, +44 20 3178 4803
[email protected]

Jacada UK PR Contact:
Chaz Brooks/Andrew Ball, +44 1483 537890
[email protected], [email protected]

Jacada IR Contact:
Peter Seltzberg
Hayden IR
(646) 415-8972
[email protected]

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