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Press Release

Jacada Selects Mike Fuller to Head Global Field Services

ATLANTA – April 10, 2008 – Jacada Ltd. (Nasdaq: JCDA), a leading provider of unified desktop and process optimization solutions for customer service operations, today announced the appointment of Mike Fuller as Senior Vice President, Global Field Services.

Fuller has more than 26 years of services management experience in the telecommunications industry, with extensive expertise managing technical teams of as many as 600 specialists and $250 million in revenue. He brings a consistent history of successfully leading large, complex integration programs, services delivery and customer operations around the globe.

Most recently Fuller was Director of Customer Operations for Alcatel-Lucent where he was responsible for all aspects of customer deliverables and system integration for new mobile TV technology. Fuller has also held a number of key positions within Lucent Technologies, Bell Laboratories and Alcatel-Lucent, including sales, supply chain, professional services and program management. Fuller, who holds a master's degree in engineering science and mechanics from the Georgia Institute of Technology, has led organizations in the U.S., the Asia-Pacific region, Europe and the Middle East.

"Mike joins the Jacada team at a critical and opportune time," said Paul O'Callaghan, chief executive officer of Jacada. "As our partnerships and sales successes begin to accelerate the delivery requirements of our services teams, the long-term achievement of our growth and financial performance goals will become increasingly dependent on bringing new experience and skills to the services organization, both within management and the field. Mike's arrival is a commitment to our services teams as well as our customers to provide the experience, leadership and mentoring to take their contributions to the next level."

"I'm very excited about this fantastic opportunity," said Mike Fuller, senior vice president, global field services for Jacada. "I'm looking forward to building, mentoring and leading the services teams at Jacada, who are highly regarded for their technical skills as well as their tremendous passion for customer service and bottom-line performance."

This news release may contain forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. The words "may," "could," "would," "will," "believe," "anticipate," "estimate," "expect," "intend," "plan," and similar expressions or variations thereof are intended to identify forward-looking statements. Investors are cautioned that any such forward-looking statements are not guarantees of the future performance and involve risks and uncertainties, many of which are beyond the Company's ability to control. Actual results may differ materially from those projected in the forward-looking statements as a result of various factors including the performance and continued acceptance of our products, general economic conditions and other Risk Factors specifically identified in our reports filed with the Securities and Exchange Commission. The Company undertakes no obligation to update or revise any forward-looking statement for events or circumstances after the date on which such statement is made. Jacada is a trademark of Jacada Inc. All other brands or product names are trademarks of their respective owners.